About Us

We launch from scratch, we re-imagine and we inject vitality into brands. We are where independence inspires unique thinking and smaller is bigger. We deliver informed and personalized brand solutions, our promise to our clients. We focus on branding, package design, verbal strategy and brand strategy.

Yulu Aussie Style Yogurt

Brand Re-invention / Branding + Package Design

Yulu Yogurt

Why Us

As a small company, we value strong client relationships; enabling us to deliver effective design solutions that find their way into the hearts of the intended consumers. Remaining small and nimble allows for deeper focus on your brand and business objectives.

Wooden Cask Brewing Company

Complete Brand Creation

Wooden Cask Brewing

The Brand Experience

Any engagement from consumer to brand, is part of the brand experience. We deliver design and strategy that fosters a strong consumer connection. In return, the brands of our partners remain top of mind through the brand meaning we craft.

Booker's 25th Anniversary Edition

Package Design + Product Innovation

Booker's 25th Anniversary'

Our Experience

We hail from the Commonwealth of Kentucky. As active participants in the surge of the adult beverage category, we transcend our learnings into the challenges and opportunity areas facing all brands. Outside of spirits, we have had the pleasure on working on some ofthe worlds most iconic food, retail, athletic, service and tech brands.

Smoke Justis

Brand Development

Smoke Justis


We craft a unique approach to each project that we are assigned, aligning to your brand challenges and objectives. Our desired outcome is to create brand experiences that are unique and conversation worthy. How we get there varies from client to client.


Branding- Package Design


Case Study - Virginia Distillery Co

Recently, we worked with Virginia Distillery Company to craft a brand that has quickly become recognized as a spirits brand to watch out for. This project utilized almost every single capability that we offer. We are thrilled with the results. Check back soon for an in-depth look at our approach and outcome.

Virginia Distillery Co.

Brand Re-Invention/Promotional Packaging

Virginia Distillery


Please direct all inquiries to Marc Wendt – marc@brandfuelco.com / 859.760.2158

Located in historic MainStrasse

526 Philadelphia St.

Covington, KY 41011